Perhaps I’m cynical or even hypocritical, considering that I’ve flirted with self-promotion and for a few years there even actively engaged in the public speaking circuit. But whenever I see the “new guru on the block” I can’t help but wonder what their real motivation is. On the chopping block is Dan Price, the messiah […]
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Check your Facebook timeline and you’ll see friends and co-workers sharing competitions, quizzes and giveaways. It’s almost as if Quizzes are the new self-help section! People love quizzes and giveaways. It’s no wonder that when personality quizzes, dream holiday competitions or product giveaways come along Facebook users flock to participate and share. Clearly co-registration marketing […]
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Sitting at the table, you’re on a losing streak. What do you do? Pick up your chips and walk away or double down and hope for the best? There’s that moment in every movie where the hero is faced with the gambler’s dilemma. Walk away a poor man or double down and go for broke. […]
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We’re waiting with baited breath in darkest Africa for the release of what’s become a global phenomenon in gaming. Not only has Pokemon Go overtaken twitter & Facebook, it’s forced sluggish gamers to get out there and inadvertently exercise! As a nifty by-product its also added $7 Billion to Nintendo’s market capitalization in just 7 […]
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I’m a failure. It’s incontrovertible, I’ve given up. I’ll never win the lottery. Entrepreneurs are a rare breed. We think differently, we create, we hustle and we plot. Who among us hasn’t stood looking at the lotto and wished ever so desperately that it were that easy. Boom, you’re rich. Would you like it as […]
Continue ReadingGreat ads create awareness and interest with panache & brevity and leave you with an overwhelming desire to engage with the brand. This one, not so much. Some might say it’s messaging is clear, but I imagine there could be some confusion at the end.
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Google just released a mortgage comparison shopping tool in California. Previously the search term would result in a list of indexed publishers offering comparison shopping services. Now search results include Google’s own site. This is not a free service, as Google is licensed as a mortgage broker in California. I can’t help but wonder how […]
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“We begin to work only when the fear of doing nothing at all exceeds the fear of not doing it very well … And that can take time.” This one surprised me. Sure, there are times when laziness is the reason for not getting something done, but more often the root of procrastination is fear, […]
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Unless you’re winning, most of life will seem hideously unfair to you, says Oliver Emberton, in his insightful blog post. We like to like to think that society rewards those who do the best work. But in reality, social reward is just a network effect. Reward comes down mostly to the number of people you […]
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“Why isn’t my site making any money? I followed the blueprint!” is the question I’m most often asked by affiliates. It saddens me that every day starry eyed new affiliates go out and buy the latest and greatest course on ‘how to become a gazamilibillionaire on the internet in under 24 hours’ only to discover […]
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