Great Ads can be Terrible

I’ve been in a few pitch meetings in my time.  Imagine my surprise to see that this ad made it through. I can see it: Agency Director: “so these astronauts are on the moon right? When a big alien comes and grabs them all, slaughtering them! One of the astronauts narrowly escaped, but then he farts!  Yes!  Farts! Then he gets eaten.  It’s good, I tell you!  Fuck yes, it’s going to win us awards!” Kudos to the Heinz people for having a sense of humor when it comes to their beans.

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